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8 Examples Of When To Use Online Research
When it comes to qualitative research, in-person research is the gold standard. With in-person research, you get non-verbal cues and group dynamics that can enhance insights. Inevitably, there are times…
5 Reasons Moderators Choose Virtual Research
We’re living in a time where many focus groups and other qualitative projects are shifting to online research. Moderators with extensive experience in traditional, in-person qualitative studies, may at first…
5 Ways Market Research Surveys Can Reduce Business Risk
Research informs decisions; good research helps ensure business success. Investigation, experimentation, analysis: when done correctly, these and other types of research endeavors provide a solid foundation on which companies can…